Does UX Design Work? Does it give me my ROI? How can you bet on a design based on the experiences you have had or are likely to have in this era of fast paced consumerism? Questions are many fold to the uninitiated. Judging user experiences is tricky and deriving the answers to solve this tricky situation can be quite demanding to some. So here goes my humble episode pursued to put a light on why animations in UX design matters the most!
Artificial intelligence (AI) may be mankind's most astonishing creation to date. With its growing presence, its applications have permeated every aspect of society, commerce and even governance. From the smartphones we carry in our pockets to the banks where we store our money, various aspects of our daily lives are managed and optimized by AI.
Conferences and tradeshows are a staple of many industries, especially since the relationships made at these events can significantly impact the future of their businesses. Bringing together a large concentration of people in one industry can allow attendees to network unlike any other time of the year. Therefore, people travel from around the world to cities like London or Las Vegas as some events are integral parts of an annual sales strategy. For planners and marketers, organizing a successful event and turning it into a “must attend” event in its respective industry is critical. Marketing a great event also takes hard work as every event wants to the forefront event in its respective industry.
Over the past decade, digital marketing has gone from a side endeavor to the cornerstone of a business’s overall marketing plan. If your demographic can’t find your website on Google or locate you in their social media feeds, you’re going to have a lot of troubling generating sales online and creating brand awareness.
Evolving consumer expectations driven by the breakneck speed of technological advancements are pushing marketing teams to the brink. Companies of all sizes strive to become “data-driven,” but few are doing so successfully – in fact, 72% of C-level technology and business leaders with some of the world’s largest brands recently reported that they have not yet been able to forge a data culture [pdf] within their organizations. What’s more, 53% said they aren’t even treating their data as a business asset.